1. Write down a one-sentence definition,
and then compare it with the person that is sitting next to you.
Is digital
media about platforms, devices or different audiences?
2. What’s the difference between digital
media and traditional media?
What’s changed over the last 10-15
years in TV, Film, Video Games, Magazines and Newspapers, Websites and Social
Media and Radio?
3. Then go to Wikipedia’s definition - read the first paragraph and
discuss it in class.
4. Compare the definition with ‘What is Digital Media?’ by the Centre
for Digital Media.
You should now feel better informed and ready to start the unit.
Learning Aim
Understanding Digital
Media Sectors, Products and Platforms:
The difference between analogue and digital – you should know
this by now.
The study of digital
media sectors - moving Image (film/video/TV), audio,
publishing, websites, games).
Synergy: If I was to tell you that Skyfall
and the Skyfall Adele soundtrack is an example of synergy or Lara Croft: Tomb Raider the film and
the 2013 video game Tomb Raider is also synergy, what do you think I mean? Explain
Write down a definition of what synergy means
and then explain it to the class, using two different examples from the ones
above.
