Unit 20 web links - Advertisments from different mediums. Print, Audio, audio-visual and Online.

Links to audio, audio-visual, print and online examples of advertising campaigns.

Research all mediums for advertising.

Choose one from each area and show thoroughly your understanding and concept of the advert.

Answer in depth the FIVE Activity

questions from page 239 in your Unit 20 booklet.

Radio - audio

https://www.campaignlive.co.uk/article/top-10-radio-ads-2017/1451674

Print 

https://www.boredpanda.com/creative-print-ads/?utm_source=google&utm_medium=organic&utm_campaign=organic

https://www.newsworks.org.uk/why-news-brands#page-1


Audio-visual

https://www.typeform.com/blog/ask-awesomely/ad-campaigns/

https://www.clicky.co.uk/blog/top-10-television-adverts-time/

https://econsultancy.com/10-of-the-best-ad-campaigns-from-the-uk-s-top-supermarkets/

https://www.youtube.com/watch?v=owGykVbfgUE

Online advertising/ marketing

https://www.youtube.com/watch?v=KXs6Xgzr104

https://www.digitalmarketingcommunity.com/articles/10-best-digital-marketing-campaigns-in-the-uk-2019/


https://www.campaignlive.co.uk/article/celebrating-100-years-iconic-british-advertising/1425729

Register for FREE updates on advertising across all platforms


Target Audience - demographics chart - segments

Make chart in your exercise book

Geographic - 
Demographic - 
Behavioural - 
Psychographic - 

Social Grades - Groups

https://en.wikipedia.org/wiki/NRS_social_grade

Hand in date for Unit 3/ Unit 20 George Thursday 13th Feb 2020

Hand in for all work and outcomes covering all LO for Unit 3 - Steven, Liam, John, Nathan, Dylan & Ethan

Hand in for all work and outcomes covering all LO for Unit 20.

You will be presenting your final pieces in lesson (5 -10 mins) to go through your evidence briefly to ascertain which grade you are on.

This work will be seen by the external moderator and graded by her too - she will allocare final grades and give feedback.

Ensure you follow the criteria/ tick off as you go.

ALL evidence must be presented on your blog including photographs, paperwork, word docs etc, photo manipulations etc - see the examples on our master blog.


Good luck