Homework to be completed then Mood board and analysis of three/Four TV Ads

Ensure all homework for Unit 3 completed. Up to 'Create a mind' map page 51.

Today:  you must create a mood board of TV ads (UK) that you like. Some will be based on your mind map research.

• A4 - stills for mood boards or still strips.
• Then create a Prezi showing three or four TV ads that YOU like based on visuals..

You must analyse each advert in detail - include 

• mis-en-scene, 
• script, 
• shot types, 
• timing ie 30 sec/ 25 sec / 45 sec
• target market,
• (find out about it), actor deals, unknowns, banks, chocolate, coffee, tea, crisps, toothpaste, bread, drinks, games, fragrances, clothes etc 
• sound- audio-non/digetic, links to famous songs, cost

Include your personal reflection on whether the advert works and why it appeals to you.

https://www.tvadvertising.co.uk/tv-advertising-costs

Costings:
A 30-second ad during ITV's breakfast schedule between the likes of Good Morning Britain or Lorraine costs between £3,000 to £4,000 on average. 
For a daytime slot, ads of the same time length come in at £3,500 to £4,500, while a peak rate alternative can cost anything from £10,000 £30,000.

On average Channel 4 is cheaper than ITV. A 30-second slot on daytime TV can cost between £1,000 to £2,000. Peak rates during shows like Hollyoaks or Catastrophe clock in at £10,000 to £20,000.

Channel 5 is the cheapest national ex-terrestrial channel to advertise on according to Guerillascope's estimates. The typical cost of a day rate ad is £800 to £1,600. A peak time slot - which can be purchased for breaks during programmes like Neighbours or Big Brother - can cost between £2,500 to £4,500.

The approximate cost to advertise on Sky One during daytime shows like Stargate Atlantis can be anything between £150 to £250. A 30-second slot during peak time between the likes of the Simpsons can cost anything from £650 to £1,150.

https://www.asa.org.uk/about-asa-and-cap/our-history.html#2010%20onwards